When you hear ROX 01, you’re hearing one of the most talked-about new SUVs in 2025. It’s a luxury, range-extended electric vehicle (EREV) from China’s ROX Motor, combining style, power, and practicality into one commanding SUV. If you’re considering a vehicle that bridges pure EV freedom with long-distance flexibility, the ROX 01 deserves serious attention.
What Makes ROX 01 Stand Out
The ROX 01 is built for two kinds of drivers: those who want electric efficiency for everyday use, and those who need unquestioned range for longer trips. At its heart is a 56.01 kWh battery pack (produced by CATL) that delivers about 235 km of pure electric driving under WLTC standards. That’s enough for many daily commutes without using a drop of fuel. For longer journeys, a 1.5-liter gasoline generator kicks in, extending the total range to over 1,100 km, which is rare for vehicles in this class.
Performance feels serious, too. With dual electric motors and nearly 350 kW of power, the ROX 01 can sprint from zero to 100 km/h in about 5.5 seconds. That’s sports-car territory for many luxury SUVs. It also pushes impressive torque around 740 Nm which helps with both quick overtakes on highways and handling tough terrain.
Design & Presence That Commands Attention
From the outside, the ROX 01 makes a statement. It’s a large SUV (over five meters long), featuring a box-styled body with sharp, rugged lines. The roof is straight, features bold edges, and has a silhouette reminiscent of classic adventure SUVs.
The front and rear lighting design is notable: ROX drew inspiration from the Chinese character for “stone” in its LED headlight layout, creating a distinctive, strong presence on the road. There are practical features, too, like roof rails, large wheels, and a high ground clearance of about 205 mm to better overcome obstacles.
Inside, luxury and practicality merge. The ROX 01 offers both six-seat (2-2-2) and seven-seat (2-2-3) layouts, depending on your need. Want roomy captain’s chairs? Go six-seat. Need maximum passengers? Seven will do. Inside, you get dual large displays a driver cluster (~12.3-inch) and a central infotainment screen (~15.7-inch) with optional entertainment screens for rear passengers. There are also upscale touches: ventilated and heated seats, soft-touch materials, and ambient lighting. ROX clearly wants you to feel this SUV isn’t just rugged it’s elevated.
Comfort, Tech & Everyday Features
Beyond power & looks, the ROX 01 comes outfitted.
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The chassis uses a double-wishbone front suspension and an H-arm multi-link rear, which helps balance ride comfort and stability. Whether on smooth city roads or rougher roads, it aims to cushion motion and reduce harshness.
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It supports vehicle-to-load (V2L) output (about 2.2 kW), meaning you can power external devices camping gear or appliances from the vehicle’s battery. For adventurers, that’s a huge plus.
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Charging times are reasonable. With AC (slow) charging, a full battery takes around 8-9 hours (overnight). Fast charging (DC) can bring the battery from 0-80% in about 30 minutes. That covers most common charging scenarios.
Safety & Off-Road Cleverness
ROX Motor didn’t skimp when it came to safety or off-road capabilities. You get multiple drive/terrain modes (Snow, Mud, Sand, Rock, etc.) to match conditions. The ROX 01’s wading depth is rated around 700 mm, which means river crossings or flooded roads are less intimidating. Approach and departure angles are generous, giving better clearance over steep terrain or curbs.
On safety, the ROX 01 includes standard features like many airbags covering all rows, advanced stability control systems, blind spot detection, 360-degree camera views, and a broad sensor suite. For those family-oriented buyers, this SUV checks many boxes in both crash protection and driving assistance.
Real Benefits & Who ROX 01 Suits Best
So, what kind of person will truly enjoy the ROX 01?
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If your driving involves mostly city use + occasional long journeys, this vehicle gives you freedom. You can do most city driving in pure EV mode and rely on the extender for the longer trips all without needing to worry constantly about charging stations.
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If you enjoy outdoor activities camping, off-road trips, road adventures the ROX 01’s ground clearance, off-road modes, and V2L functionality let you bring more gear, go further, and stay more comfortable.
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If interior comfort, tech, and premium features matter to you, this SUV delivers. It provides luxury touches that match many more expensive competitors, at least on paper.
But it’s not for everyone. The ROX 01 is large, so maneuvering in tight city spaces or parking underground might be a challenge. It’s heavy, meaning that despite its electric modes, fuel consumption in hybrid/generator mode could be higher in certain driving conditions. Also, ROX is still a relatively new player, so parts availability, service network strength, and resale value will vary by region. If you live somewhere with weak EV or hybrid service support, that’s something you should check before committing.
The ROX 01 is more than just another luxury SUV it’s a smart blend of electric efficiency, long-range flexibility, and off-road ruggedness. If you want something that can be silent in urban traffic, but still powerful and ready to roam on mountain roads or through desert dunes, the ROX 01 works on many fronts.
If you’re in the market for a premium SUV in 2025 and ROX is available in your region, this vehicle deserves strong consideration. It gives value, capability, and impressive features especially compared to many established brands. Just make sure you understand local support and costs before making your decision.
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